APPLYING THE 7P’S TO BETWEEN TWO THORNS

1) Product:

• Collection of different plants
• Flower arrangements
• Event Styling
• Plant Hire
• Plant Pots
• Gift Vouchers
• Workshops
• Range available online & in-store
• Coffee & Pastries
  

  

2) Promotion:

• Online via website
• Social media
• Contact details
• Vouchers
• Loyalty cards for the Cafe

3) Price:

• Online catalogue
  

  

• Premium Pricing
• Online Enquiring/Quotations
• Loyalty incentives

4) Place:

• Brick & Mortar
• Online
• Delivery Service
• Mobile transport for events

5) People:

6) Process:

7) Physical Evidence: