Digital Footprint is the name used to describe your activity on the internet, like real footprints your digital footprints leave a trail. Every 
time you log on, a trail of your online activity is created, and the information is transmitted online. Emails, videos, images, sites you visit all leave information about you and your life…personal information that becomes available to others. In other words, your digital footprint builds a picture of who you are.
How do digital footprints get left?
Every day, we leave information online that adds to a profile of who you are, and this can be more public than you think.
Web sites and online shopping
Every time you shop or review a product on a site, cookies are left on your system (you may have seen the request to accept cookies), cookies track your movements, helping companies with marketing and advertising. Making it easy for them to target you with goods and services that they think will appeal to you.
Social Media
Retweets likes, shares and comments leave a record. Check your privacy settings are up to date and Private.
Your digital footprint can be used by employers, colleges, and universities. Your profile information could make all the difference between landing that job or place at university.
So no matter what you do online it’s important to THINK about what your footstep says about you and are you sending the right message to the right people?