I wanted my logo to be very simple and minimalistic. I’ve always loved using clashing colours, so using pink and red seemed like second nature to me. The idea of ‘im fine’ came after being at a food stall where a lady asked if I was okay. To this, I answered “I’m fine, thank you” realising that I probably say that exact sentence about 7 times a day. Dealing with depression myself has meant that I’m able to explore this issue on a personal level, and almost find the what could be ‘humour’ in it.