This i also looked at social media and promotional material.
As the publication is going to be solely on print, I wanted to keep the social platforms to a minimum, so the concept was as natural as possible and was manipulated by the nature of social media. The magazine will only have instagram where the majority of the selling will be to allow for simplistic retailing as well as using the platform to share instant content to keep the reader engaged in the concepts and using it as an outlet to engage with other creatives and communicate with other readers.