Email Critique

American golf email.

Personalised emails, for birthday a £10 voucher was offered. This email was in response to an event.

Newsletter email, provides images of new products coming soon and available now. Offers value to a customer. Can be easily tracked: click through rate, bounce rate, conversion rate and scroll rate.

Email subject line: Explore the latest clubs & equipment. Email is brief but relevant to target audience.

Unsubscribe option at the bottom of the email.

Effective landing page. straight to desired product range. Call to action “Try it here first” and “Book a FREE custom fit now”.

RACE Reach Act Convert Engage

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