Start-up | Brighton Business School

The Search Marketing Circus: How you can tell your website is optimised for Search Engine Optimisation | What Sarah Did

Sarah Mclellan, one of our Business Management with Marketing student’s graduating this week has produced a blog for her Digital Marketing module. Below is an excerpt from her post ‘The Search Marketing Circus: How you can tell your website it optimised for Search Engine Optimisation’. You can view this, and her other posts on her blog here –…

winning students pictured outside no. 10 Downing Street

Winning Business School students show Downing Street how we can use wasted food

Finalists in a University of Brighton ‘bright ideas’ contest visited 10 Downing Street to discuss student entrepreneurship. One explained his idea of turning the seven million tonnes of food thrown away each year into nutritious juices. The students met Government business advisor Jimmy McLoughlin on the invitation of Enterprise Nation, the business support tool available…

Inspiring students to step up to their greatness and live their dreams: Midgie Thompson

Keeping with the theme of International Women’s Day, we wanted to introduce another of our lecturers, Midgie Thompson. Midgie teaches on our Creativity in Business module, which is available as an optional module to all of our undergraduate students. Midgie is also a triathlete, preparing for her first half-ironman triathlon in July this year! On which…

Graduate’s Money Business

The Mayor of Worthing Cllr Alex Harman cut the ribbon on a new foreign exchange shop launched by a University of Brighton graduate. Mohammad Golam Hossain, an international student, said the launch wouldn’t have been possible with support from the university: “I could not start a business in the UK without the university because of…

Brighton’s top in UK for entrepreneurship thanks to our MBAs!

The office broking service Instant Offices analysed data from Companies House for its survey and compared it against population estimates and business growth to determine which UK cities are the most entrepreneurial. Placing Brighton and Hove first, it said: “Brighton has clinched top spot, with its strong creative industry. There’s definitely something in the air and the…

How to improve the buying experience for your customers?

A bad buying experience can cost your organisation in a big way! We’ve all had the experience of trying to buy a product but abandoning the purchase out of frustration! I don’t have a figure for the UK, but in the US, poor customer experiences result in an estimated $80 billion loss by US…

Big Data for Small Businesses: Data Strategies to Measure Your Business

Jack Cook, a final year Business Management with Economics BSc(Hons) student, took our optional Digital Marketing module. As part of students’ coursework for the module, they are required to write a blog, investigating the use of social media and the internet. Jack’s recent blog post “Big Data for Small Businesses: Data Strategies to Measure Your Business”…

Free Access for Students to Brandwatch Analytics

Entrepreneurs, marketers and sales teams all need to understand how today’s digitally empowered consumers reach and interact with their brands, and their competitors. Ben Hackett from Brandwatch recently led a guest lecture to students on how to understand online conversation and data can inform marketing decisions. Insights powered by social media Brandwatch specialise in providing insight…

Chris Payne on starting his own company

Chris graduated in 2013 with a BA Honours in Business Management with Finance. Since graduation he has started his own business, Payne Games, in Sussex. “I joined the National Lifesaving Academy as the Business Development Manager, we won the Social Enterprise Award in the Lewes District Business Awards. I then decided to start my own…

The Juggling Act

Christine Blackledge is a second year LLB Law with Business Studies student at Brighton Business School. She juggles four children with her studies and running her home and own will writing business. In an interview with Alison Ferns on BBC Radio Sussex earlier this month, Christine said: ‘I really enjoy it and take it all in, I…